The Art and Craft of Pochoir

March 30, 2020

By Timothy Young

Page from La fin du monde filmee par l’Ange N.-D. by Blaise Cendrars; Image by Fernand Leger
[Page from La Fin du Monde Filmee par l’Ange N.-D. by Blaise Cendrars; Image by Fernand Leger, from the Beinecke Library digital library.]
 

For several years, I had the pleasure of writing articles on book and print culture for Design Observer. I’m taking the opportunity to flesh out some of those articles into teaching moments.

 

The first lesson involves The Art and Craft of Pochoir. 

My obsession began with the work of a certain Monsieur Séguy.
Read up on my search for his identity here: https://designobserver.com/feature/insect-men/38887
Now, with that mystery solved, let’s look at some other resources that relate to the art of pochoir.

Perhaps the most famous artist book produced using the pochoi technique is La Prose du Transsiberien with text by Blaise Cendrars and images by Sonia Delaunay.

Section of La Prose du Transsiberien by Blaise Cendrars and Sonia Delaunay

[Section of La Prose du Transsiberien by Blaise Cendrars and Sonia Delaunay, from the Beinecke Library digital library]

A multimedia exhibition on La Prose was created to celebrate to copy in the Reva and David Logan Collection of Illustrated Books at the Legion of Honor Museum in San Francisco:

https://insights.famsf.org/la-prose/#&chapter=chapter_7828895&page=chapt…

Educator and printmaker, Kitty Marryat, did extensive work on the history of the production of La Prose, documenting it in her blog:

http://laprosepochoir.blogspot.com

The only surviving commercial pochoir workshop in Europe is Atelier Coloris in Ploubazlanec, France:

http://www.atelierdecoloris.com/FR/

A contemporary fine press that creates pochoir illustrations is Shanty Bay Press in Ontario:

http://shantybaypress.com/index.html

Pochoir from Still Life published by Shanty Bay Press

[Pochoir from Still Life published by Shanty Bay Press, from the Shanty Bay website]

The collector, Paul Zwartkruis, created a website, POCHOIRWORLD, to explain the process and share information, focusing on fine art application, especially the work of Pablo Picasso:

http://pochoirworld.com

Pochoir was a popular method for illustrating fashion, especially for designs by Paul Poiret. 
The image database of the Victoria and Albert Museum has many scanned illustrations by Georges Lepape showing dresses by Poiret, along with quite a few other fashion and design-related images:
https://collections.vam.ac.uk/search/?listing_type=imagetext&offset=0&li…

Fashion plate from Les Choses de Paul Poiret vues par Georges Lepape

[Fashion plate from Les Choses de Paul Poiret vues par Georges Lepape, in the collection of the Victoria and Albert Museum]

EXAMPLES of pochoir-illustrated books in Beinecke Library’s collection include:

George Barbier’s Bonheur du jour: http://hdl.handle.net/10079/bibid/3137986
 

Pierre Lecuire’s Cortègehttp://hdl.handle.net/10079/bibid/37866
Images available from the Boston Athenaeum: https://cdm.bostonathenaeum.org/digital/collection/p13110coll7/id/109

Blaise Cendrars’ La Fin du Monde, with illustrations by Fernand Léger: http://hdl.handle.net/10079/bibid/9939287
Images available here: https://brbl-dl.library.yale.edu/vufind/Search/Results?lookfor=%221998+%…

And items in the collection of the Yale University Art Gallery: https://artgallery.yale.edu/collection/search/pochoir

 
Print by Mikhail Larionov of Le paon (The Peacock Mechanical Costume)

[Print by Mikhail Larionov of Le paon (The Peacock Mechanical Costume) from the Yale University Art Gallery]